President / CEO

R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
LET'S DO THIS
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Meeting Management

Meeting Management is the art of (1) arranging and planning the meeting itself and (2) the ability to tackle meetings with effectiveness. Based on research conducted, it has been found that more than 30% of an individual's working time is spent in attending meetings. Meetings are inevitable in every organization and there are a lot of things that need to be discussed in a meeting. Some of these topics may include plans and targets of the organization, budgeting, goals of the organization, new projects etc. Thus, one can say that without a proper meeting management system, all these issues will remain unaddressed mean that the issues will not be solved. Therefore, meeting management should be on top of everyone's list when it comes to organizational development and success.

The basic role of meeting management is to plan, manage, control and maintain the ongoing meeting process. This process ensures that meetings are successful by producing the desired outcomes in the least possible time. However, even when the meetings are well managed, there is always room for improvement. Therefore, the following points will elaborate on the significance of meeting management and how it can be used in order to make your organization better and achieve the set goals.

One of the most common problems faced by most executives and managers in different types of organizations is lack of agenda. Most of them tend to spend a lot of time in the early part of the meetings forgetting important issues and tasks related to the overall goals of the organization. Hence, the time that is supposed to be spent on early agenda discussion can go to waste. It is therefore, necessary to have a reliable meeting management system that can help you control the time that is used for discussing the agenda and also help you to identify the issues or requirements related to the progress of the meetings.

Another important aspect of meeting management is to provide time to all the participants for meaningful discussions. If everyone has a full time job, it becomes difficult for them to dedicate some time to meet with their peers and prepare a meaningful agenda. In such cases, the meeting can be quite unsuccessful. Meeting participants can become frustrated if they do not feel that their views are being listened to. This can prevent them from providing quality inputs during the meetings and can hamper the productivity of the organization.

Scheduling of the meetings may also be an issue. Some of the participants may be very busy while some may find it difficult to stick to the schedule. To address this issue, it is essential to use meeting management software that can help to easily determine the attendance of all the participants in the meetings and can also be used to generate the agenda of the meetings. This ensures that the agendas are distributed to the participants at the appropriate time and also helps to monitor their participation and their level of activity.

The next step in successful meeting management is creating action items or tasks for each meeting. Each participant should be assigned an individual action item to do or to review that participant can take part in the discussion. This will help in better monitoring of the discussions and their progress. Each participant can also be given a time limit to complete the items. Meetings should be organized in such a way that the activities of the attendees are tracked effectively.

Meetings can be used to make decisions about the direction and vision of the organization. All the members involved in the meeting should be involved in this decision making process. This decision making process may require the presence of voting or other formal procedures. In such a case, the members who are against a particular course of action may want to make a counter-motion and this can be assessed before the actual meeting starts. This makes it easier for all the members to participate in the decision making process and make informed decisions rather than being blocked due to one person's vote against another's motion.

There are many benefits of meeting management and these are evident from the examples above. Some of these benefits include improved quality of meetings, improved communication, more focused participants, more productive meetings, and less extraneous matters discussed. It is a form of positive management where you get the maximum advantage out of your meetings while using proper time management techniques. It helps in effective monitoring and control of the meetings, which ultimately helps in the productivity and success of the organization. With these tips on meeting management, you can surely use the various features of Meetings Management Software to achieve productive meetings and have more impact within your organization.

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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